LinkedIn brand color is Blue (#0A66C2), updated from the classic LinkedIn blue (#0077B5). The LinkedIn color palette conveys trust, professionalism, and career development.
LinkedIn uses 4 official brand colors.
Brand Color Palette
#0A66C2
Blue
#FFFFFF
White
#000000
Black
#0077B5
Classic Blue
Brand Keywords & Themes
Associated design themes and color characteristics
Using This Palette
Tips for incorporating LinkedIn's colors into your designs
Design Applications
- Web design and user interfaces
- Marketing materials and presentations
- Brand identity and logo design inspiration
- Social media graphics and content
Note: While these are LinkedIn's brand colors, they are trademarked. Use them for inspiration and learning, but avoid direct copying for commercial purposes that could cause brand confusion.
Frequently Asked Questions
Common questions about LinkedIn's brand colors
How many official brand colors does LinkedIn use?
LinkedIn's official brand palette uses 4 colors: Blue (#0A66C2), White (#FFFFFF), Black (#000000), Classic Blue (#0077B5).
What is LinkedIn's primary color hex code?
LinkedIn's primary brand color is Blue with hex code #0A66C2. RGB and HSL conversions are available on this page.
What are the names of LinkedIn's brand colors?
LinkedIn's 4 brand colors are Blue (#0A66C2), White (#FFFFFF), Black (#000000), Classic Blue (#0077B5). These are the official names used in LinkedIn's brand guidelines and design materials.
Can I use LinkedIn's brand colors in my own designs?
LinkedIn's colors are trademarked. You can reference the hex codes for inspiration, education, or non-commercial fan projects, but avoid commercial use that could cause brand confusion.
More Social Media Brand Palettes
Facebook (Meta) brand colors feature their iconic blue (#1877F2) representing trust, communication, and connectivity. The Facebook color palette has become synonymous with social networking worldwide.
Instagram brand colors feature a vibrant gradient of purple, pink, orange, and yellow. The Instagram color palette represents creativity, self-expression, and visual storytelling on the world's leading photo sharing platform.
Twitter (X)
Twitter (now X) brand colors feature the signature blue (#1DA1F2) from the classic Twitter era and black (#000000) representing the X rebrand. The X platform branding uses a monochrome black and white palette, while many designers still reference the original Twitter blue hex code #1DA1F2 for social media projects.