Coca-Cola
Red defines it: a bright Coca-Cola Red (#F40009) beside a Dark Red (#ED1C16), with White for contrast and Black for type. The red-and-white combination ranks among the most recognizable pairings in consumer branding.
Coca-Cola uses 4 official brand colors.
Brand Color Palette
Brand Keywords & Themes
Associated design themes and color characteristics
Using This Palette
Tips for incorporating Coca-Cola's colors into your designs
Design Applications
- Web design and user interfaces
- Marketing materials and presentations
- Brand identity and logo design inspiration
- Social media graphics and content
Note: While these are Coca-Cola's brand colors, they are trademarked. Use them for inspiration and learning, but avoid direct copying for commercial purposes that could cause brand confusion.
Coca-Cola Colors for Developers
Copy Coca-Cola's 4 brand colors straight into your codebase
CSS Variables
:root {
--coca-cola-red: #F40009;
--white: #FFFFFF;
--black: #000000;
--dark-red: #ED1C16;
}SCSS
$coca-cola-red: #F40009;
$white: #FFFFFF;
$black: #000000;
$dark-red: #ED1C16;Tailwind v4
@theme {
--color-coca-cola-red: #F40009;
--color-white: #FFFFFF;
--color-black: #000000;
--color-dark-red: #ED1C16;
}Frequently Asked Questions
Common questions about Coca-Cola's brand colors
How many official brand colors does Coca-Cola use?
The official Coca-Cola brand palette uses 4 colors: Coca-Cola Red (#F40009), White (#FFFFFF), Black (#000000), Dark Red (#ED1C16).
What is the primary brand color of Coca-Cola?
The primary brand color for Coca-Cola is Coca-Cola Red, hex code #F40009. RGB and HSL conversions are available on this page.
What are the Coca-Cola brand color names?
The 4 brand colors used by Coca-Cola are Coca-Cola Red (#F40009), White (#FFFFFF), Black (#000000), Dark Red (#ED1C16). These are the official names from the Coca-Cola brand guidelines and design materials.
Can I use the Coca-Cola brand colors in my own designs?
The Coca-Cola colors are trademarked. You can reference the hex codes for inspiration, education, or non-commercial fan projects, but avoid commercial use that implies affiliation or endorsement.
Related Brand Palettes
Pepsi
Pepsi splits between cool and warm: a Pepsi Blue (#004B93) against a Red (#D81F26) and Bright Red (#E32526), unified by White. Red, white and blue trios tend to read as bold and spirited.
Starbucks
Green anchors this palette — a signature Starbucks Green (#00704A) with a deeper Dark Green (#006241) — balanced by White and Black. Deep greens tend to evoke freshness and the natural world, and the neutral pairing keeps the primary #00704A legible for text and contrast.
McDonald's
Golden Yellow (#FFC72C) and a supporting Yellow (#FFB81C) pair with a warm Red (#DA291C) and White. Yellow-and-red combinations are famously appetite-friendly and remain highly visible from a distance.
Subway
Two greens — Subway Green (#00894F) and a brighter Green (#008C15) — meet a warm Yellow (#FFC600) and White. Pairing green with yellow leans fresh and wholesome, echoing associations with produce and growth.
KFC
A confident KFC Red (#E4002B) leads, shaded by a Dark Red (#DC001B) and set off with White and Black. Bold reds are stimulating and hard to ignore, which serves fast-food signage well.
Domino's
This palette balances a Domino's Blue (#0B648F) and Dark Blue (#006491) against a warm Red (#E31837), tied together with White. Splitting cool blue and warm red gives the set a lively, two-tone rhythm.