H&M H&M Red

The hex color #E50010 is rgb(229, 0, 16), also known as H&M H&M Red.

Used in the brand palettes of H&M.

#E50010 Color Codes

HEX

#E50010

RGB

rgb(229, 0, 16)

HSL

hsl(356, 100%, 45%)

CMYK

cmyk(0%, 100%, 93%, 10%)

Tints & Shades of #E50010

Shades (darker)

#BF000D

#99000A

#730008

#4D0005

#260003

Tints (lighter)

#FF1525

#FF4450

#FF737C

#FFA1A8

#FFD0D3

Text Contrast & Accessibility

White text — ratio 4.84:1 (passes AA)

Black text — ratio 4.34:1 (large text only)

Pair #E50010 with white text — that combination passes WCAG AA for normal text at 4.84:1. For WCAG 2.1 AA, normal text needs at least 4.5:1 and large text at least 3:1 — test other pairings with the contrast checker.

About #E50010

#E50010 is a medium, vivid warm red. In HSL that's a hue of 356°, 100% saturation and 45% lightness, which makes it a warm tone that reads best alongside cooler accents.

Complementary & analogous

#00E6D6

#E66300

#E60082

Colors similar to #E50010

The closest colors to #E50010 that have their own page here.

#E60012

Nintendo Nintendo Red

#EB001B

Mastercard Red

#E50914

Netflix Netflix Red

#DC001B

KFC Dark Red

#E50000

Target Bright Red

#E40000

Ferrari Bright Red

#F40009

Coca-Cola Coca-Cola Red

#E60023

Pinterest Pinterest Red

Frequently asked about #E50010

What is the RGB value of #E50010?

#E50010 is rgb(229, 0, 16) — red 229, green 0, blue 16.

What is the CMYK value of #E50010?

#E50010 converts to cmyk(0%, 100%, 93%, 10%), useful for print work.

Is #E50010 a warm or cool color?

#E50010 is a medium, vivid warm red (hue 356°, 100% saturation, 45% lightness).

Which brands use #E50010?

#E50010 (H&M H&M Red) appears in the brand palettes of H&M.